✨Freakonomics – Penguin Books Ltd (UK)
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Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He studies the riddles of everyday life—from cheating and crime to parenting and sports—and reaches conclusions that turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They set out to explore the inner workings of a crack gang, the truth about real estate agents, the secrets of the Ku Klux Klan, and much more. Through forceful storytelling and wry insight, they show that economics is, at root, the study of incentives—how people get what they want or need, especially when other people want or need the same thing.
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Never Lose a Customer Again Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer. Coleman's theory of building customer loyalty isn't about focusing on
Sách tiếng Anh - Usborne Business for Beginners Dive into the world of business with this lively introduction, whether you want to be an entrepreneur or a smarter consumer. With bright, infographic pictures, it describes how to start your own business, manage your
The Leading Brain The Leading Brain A cutting-edge guide to applying the latest research in brain science to leadership - to sharpen performance, encourage innovation, and enhance job satisfaction. **Featured on NPR, Success, Investor Business Daily, Thrive Global,
The Organized Mind: Thinking Straight In The Age Of Information Overload The Organized Mind: Thinking Straight In The Age Of Information Overload In The Organized Mind, New York Times and Sunday Times bestselling author and neuroscientist Daniel Levitin offers solutions for the problems of information overload. Overwhelmed by demands on your
Misbehaving : The Making Of Behavioural Economics (Paperback) Misbehaving: The Making Of Behavioural Economics From the renowned and entertaining behavioural economist and co-author of the seminal work Nudge, Misbehaving is an irreverent and enlightening look into human foibles. Traditional economics assumes that rational
The Ultimate Sales Letter: Attract New Customers. Boost Your Sales The Ultimate Sales Letter: Attract New Customers. Boost Your Sales In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in
Mind Maps at Work: How to Be the Best at Your Job and Still Have Time to Play Bestselling author Tony Buzan brings his groundbreaking Mind Maps® system to the world of business. Tony Buzan has used his patented Mind Maps system to teach millions of people around the world how to unlock
Never Split The Difference: Negotiating As If Your Life Depended On It Never Split The Difference: Negotiating As If Your Life Depended On It 'A master of persuasion.' Forbes 'This book blew my mind.' Adam Grant, bestselling author of Originals A former FBI hostage negotiator offers a
Leading Women: 20 Influential Women Share their Secrets to Leadership, Business, and Life Stop waiting around for the career―and life―that you deserve and start taking the reins! Leading Women shows you how to claim power and respect, conquer your internal barriers, and change the world by helping other
MAKE TIME (MR EXP) From the New York Times bestselling authors of Sprint, a simple 4-step system for improving focus, finding greater joy in your work, and getting more out of every day. Nobody ever looked at an empty
Re-Entrepreneuring: How Organizations Can Reignite Their Entrepreneurial Spirit It is assumed that in the development of an organization, the time for entrepreneurial activity is right at the beginning. Once an organization is established, qualities that were virtues in the organization's ante- and neo-natal
The TAO Of Warren Buffett The TAO Of Warren Buffett Like the sayings of the ancient Chinese philosopher Lao-tzu in the Tao Te Ching, Warren Buffett's worldly wisdom is deceptively simple and enormously powerful in application. In The TAO Of
The Power of Your Leadership: Making a Difference With Others The Power of Your Leadership: Making a Difference With Others John C. Maxwell, #1 New York Times bestselling author, shows you how to shift from success to significance by leading with passion and purpose in
Never Eat Alone Cuốn sách kinh điển bán chạy nhất về sức mạnh của các mối quan hệ, được cập nhật với lời khuyên chuyên sâu để tạo kết nối trong thế giới kỹ thuật số. Bạn muốn
The 80/20 Principle: The Secret to Success by Achieving More with Less How anyone can be more effective with less effort by learning how to identify and leverage the 80/20 principle--the well-known, unpublicized secret that 80 percent of all our results in business and in life stem
The 48 Laws Of Power Amoral, cunning, ruthless, and instructive, this piercing work distills three thousand years of the history of power in to forty-eight well explicated laws. As attention-grabbing in its design as it is in its content, this
Sách tiếng Anh - Outliers - The Story Of Success Why are people successful for centuries, humankind has grappled with this question. In this stunning new book, Gladwell takes us on an invigorating intellectual journey to show us what makes an overachiever. He reveals that
Closing Techniques (That Really Work!) Many salespeople can line up prospects, recite the benefits of their product or service, and stir the interest of their client. But when it comes to actually closing the deal, they fail and the sale
The Economic Naturalist: Why Economics Explains Almost Everything Have you ever wondered why there is a light in your fridge but not in your freezer? Or why 24-hour shops bother having locks on their doors? Or why soft drink cans are cylindrical, but
The Art of War (Harper Perennial Modern Classics) The Art of War (Harper Perennial Modern Classics) Sun-tzu's The Art of War is the classic work on strategic thinking. Throughout recorded history, Sun-tzu's wisdom, rules, and philosophy have been eagerly embraced by warriors, leaders, and gentle
Competing Against Luck: The Story of Innovation and Customer Choice The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want
The Fourth Industrial Revolution The Fourth Industrial Revolution The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives We are on the brink of the Fourth Industrial Revolution. And
The Ethical Leader Ethical behaviour by businesses, or their staff, is often seen as the corporate and social responsibility icing on an organizational cake - something that is nice to do but never really essential. But by turning
SuperFreakonomics SuperFreakonomics Freakonomics lived on the New York Times bestseller list for an astonishing two years. Now authors Steven D. Levitt and Stephen J. Dubner return with more iconoclastic insights and observations in SuperFreakonomics—the long awaited
Mistakes I Made at Work: 25 Influential Women Reflect on What They Got Out of Getting It Wrong Named by Fast Company as a "Top 10 Book You Need to Read This Year" In Mistakes I Made at Work, a Publishers Weekly Top 10 Business Book for Spring 2014, Jessica Bacal interviews twenty-five
What You Do Is Who You Are: How To Create Your Business Culture (Hardback) What You Do Is Who You Are: How To Create Your Business Culture Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational
The Black Swan: The Impact Of The Highly Improbable The phenomenal international bestseller that shows us how to stop trying to predict everything - and take advantage of uncertainty What have the invention of the wheel, Pompeii, the Wall Street Crash, Harry Potter and
The Laws of Money: 5 Timeless Secrets to Get Out and Stay Out of Financial Trouble In her fourth consecutive runaway New York Times bestseller, America's most trusted personal finance expert, Suze Orman, reveals the 5 Laws of Money that apply to everyone. Whether you are young or old, whether you
The Startup Way With his million-copy bestseller The Lean Startup, Eric Ries launched a global movement. Concepts like minimal viable product, A/B testing and 'pivoting' changed the language of business. Now he turns his attention to companies of
Never Eat Alone : And Other Secrets to Success, One Relationship at a Time (Paperback) Never Eat Alone Do you want to get ahead in life? climb the ladder to success? master networker keith ferrazzi says the secret is in reaching out to others - in using the power of
Economics: What Makes Ego Our Greatest Asset (or Most Expensive Liability) In this original, eye-opening work, authors David Marcum and Steven Smith argue that the upside of ego is as powerful as the downside and answer questions about ego that have been a mystery to most
Leadership and the One Minute Manager Updated Ed: Increasing Effectiveness Through Situational Leadership II This updated edition of management guru Ken Blanchard’s classic work Leadership and the One Minute Manager teaches leaders the world renowned method of developing self-reliance in those they manage: Situational Leadership II. From Leadership and
The Star Principle: How it can make you rich Richard Koch has made over £100 million from spotting 'Star' businesses. In his new book, he shares the secrets of his success - and shows how you too can identify and enrich yourself from 'Stars'.
Management 101: From Hiring and Firing to Imparting New Skills, an Essential Guide to Management Strategies (Adams 101) Hardcover – December 2, 2016 by Stephen Soundering (Author) A crash course in managing productive, successful, and happy employees!Effective employee management is imperative to a business' success, but all too often management books turn the important details of best practices into tedious reading that
Quy cách: Bìa mềm Ngôn ngữ: tiếng Anh #### Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These
Negotiation Genius From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just
Warren Buffett Management Secrets Warren Buffett Management Secrets The book is divided into several sections covering Warren Buffett's personal business management. Managing one's life - focuses on Buffett's insistence on a good education, picking one's heroes early in life,
The 25 Most Common Sales Mistakes And How to Avoid Them In the newest edition of this valuable manual, Stephan Schiffman offers updated advice to salespeople about getting prospects and making the sale. It's not just what you do--it's what you don't do: Don't sell against
Trump: The Art Of The Deal Trump: The Art Of The Deal President Donald J. Trump lays out his professional and personal worldview in this classic work - a firsthand account of the rise of America’s foremost deal-maker. “I like thinking
Googled: The End of the World As We Know It Googled: The End of the World As We Know It A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape. There are companies that create waves and those that
How To Get To The Top How To Get To The Top Do you want to get to the top? Do you want to know how to rise above the crowd and become a leader in your field? In How to
The Everything Guide to Investing in Cryptocurrency: From Bitcoin to Ripple, the Safe and Secure Way to Buy, Trade, and Mine Digital Currencies Cryptocurrency--a digital asset that uses cryptography to secure all of its transactions, making it nearly impossible to counterfeit--is moving into the mainstream, receiving coverage from major financial websites such as Forbes and Bloomberg, as well
Winning with People Discove the People Priciples that Work for You Every Time Relationships are at the heart of every positive human experience. Maxwell, a master communicator and relational expert, makes learning about relationships accessible to everyone. The most sophisticated leaders and salespeople will pick up on skills
Emotional Intelligence: Why It Can Matter More Than IQ Everyone knows that high IQ is no guarantee of success, happiness, or virtue, but until Emotional Intelligence, we could only guess why. Daniel Goleman's brilliant report from the frontiers of psychology and neuroscience offers startling
HBR 's 10 Must Reads: On AI , Analytics and the New Machine Age (with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E. Porter and James E. Heppelmann) Machine learning and data analytics are powering a wave of groundbreaking technologies. Is your company ready? If you read nothing else on how intelligent machines are revolutionizing business, read these 10 articles. We've combed through
The Richest Man In Babylon Beloved by millions, George S. Clason's classic business book reveals the financial principles that hold the key to personal wealth. THE SUCCESS SECRETS OF THE ANCIENTS - AN ASSURED ROAD TO HAPPINESS AND PROSPERITY Countless
Getting to Yes: Negotiating an agreement without giving in The world's bestselling guide to negotiation.Getting to Yes has been in print for over thirty years, and in that time has helped millions of people secure win-win agreements both at work and in their private
Rationality: What It Is, Why It Seems Scarce, Why It Matters Rationality: What It Is, Why It Seems Scarce, Why It Matters (Random House Large Print) NEW YORK TIMES BESTSELLER “In our uncertain age, which can so often feel so dark and disturbing, Steven Pinker has
The 17 Essential Qualities Of Team Player (Ie)* Where can a person go to learn how to become a better team player? Your choices are definitely limited. John C. Maxwell takes the pain out of knowing what makes a team tick. If you
The 17 Indisputable Laws of Teamwork: Embrace Them and Empower Your Team Building and maintaining a successful team is no simple task. Even people who have taken their teams to the highest level in their field have difficulty recreating what accounted for their successes. Is it a
Putting The One Minute Manager To Work: How To Turn The 3 Secrets Into Skills Putting The One Minute Manager To Work: How To Turn The 3 Secrets Into Skills The One Minute Manager, published in 1982, took the world by storm. More than 13 million copies have been sold
Harvard Business Review Guide To Finance Basics For Managers DON'T LET YOUR FEAR OF FINANCE GET IN THE WAY OF YOUR SUCCESS Can you prepare a breakeven analysis? Do you know the difference between an income statement and a balance sheet? Or understand why
The 7 Wonders That Will Change Your Life Paperback Radio and television host Glenn Beck has experienced the rollercoaster of life like few others. From the suicide of his mother when he was just thirteen, to his eventual alcoholism, depression, divorce, unemployment, and health
Sách tiếng Anh - Winning: The Ultimate Business How-To Book The ultimate business how-to book by the icon of American business and one of the world's most revered and respected leaders, Jack Welch, former CEO of General Electric. Jack Welch knows how to win. During
You, Inc.: The Art of Selling Yourself You, Inc.: The Art of Selling Yourself In YOU, INC. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his
Why Nations Fail: The Origins of Power, Prosperity, and Poverty Brilliant and engagingly written, Why Nations Fail answers the question that has stumped the experts for centuries: Why are some nations rich and others poor, divided by wealth and poverty, health and sickness, food and
Whatever You Think, Think the Opposite From Publishers Weekly Referring to his first book, It's Not How Good You Are, It's How Good You Want to Be, Arden describes himself as "author of world's bestselling book," ably demonstrating one nugget of
The 3rd Alternative: Solving Life's Most Difficult Problems From the multimillion-copy bestselling author of The 7 Habits of Highly Effective People--hailed as the #1 Most Influential Business Book of the Twentieth Century--The 3rd Alternative turns Dr. Stephen R. Covey's formidable insight to a
Sách tiếng Anh - The Snowball: Warren Buffett And The Business Of Life 
Kotler On Marketing Since 1969, Philip Kotler's marketing text books have been read as the marketing gospel, as he has provided incisive and valuable advice on how to create, win and dominate markets. In KOTLER ON MARKETING, he
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Mua hàng tại Shopee giảm thêm 30%
VNĐ: 329,000
Mua hàng tại Shopee giảm thêm 30%
Quy cách: Bìa mềm Ngôn ngữ: tiếng Anh #### Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These
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Bình Cách Nhiệt MCS-A501 (500ml) Bình Cách Nhiệt MCS-A501 (500ml) **Thích hợp thức uống lạnh Thương hiệu: Tiger Xuất xứ thương hiệu: Nhật Bản Trọng lượng 230gr Dung tích: 500ml Đường kính: 4cm Kích thước : 6.6×7.4×24.5(cm) Khả năng giữ
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[Happy Home Furniture] VIGGO, Tủ lưu trữ 4 ngăn kéo, 46cm x 40cm x 82cm ( DxRxC), THK_159 Kích thước sản phẩm: 46cm x 40cm x 82cm( Ngang x sâu x cao ) [THỜI GIAN SẢN XUẤT VÀ GIAO HÀNG] - Thời gian gia công sản phẩm từ 2-3 ngày làm việc <hàng
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Tiger Time Level 2 Student Book + eBook Pack Tiger Time Level 2 Student Book + eBook Pack Within each unit of the Student's Book are lessons that have been structured to focus on vocabulary, grammar and skills, and then building to CLIL, culture
SỨC TÀN LỰC KIỆT Ở NƠI LÀM VIỆC Nhân viên rơi vào tình trạng thiếu gắn bó vì họ bị mắc kẹt trong sự kiệt sức. Học không thiếu gắn bó với tổ chức mà với sự nghiệp của mình - hoặc với
Chết cho màu cờ - Quyền lực và chính trị của những lá cờ Những lá cờ từ lâu vẫn là một biểu tượng có quyền lực lớn lao, truyền đạt nhanh chóng các thông điệp và thể hiện cảm xúc mạnh mẽ. Chúng cũng đồng hành cùng với
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Meet The Mermaids Meet The Mermaids This gorgeous mermaid reader is the latest addition to Make-Believe Friends, our popular reader series featuring fantasy creatures. The sweet, easy-to-read rhyme and captivating illustrations will delight young readers, while the humorous
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Rập Giấy A0 mã 1694 - Rập áo Rập giấy may áo yếm dáng xòe, Rập hợp với vải voan, lụa mềm. .- Rập được in từ giấy A0,rập đã được may thử - Rập được ôp lên vải và cắt. Rập khi
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The Bad Guys #2: Mission Unpluckable The Bad Guys are back with a daring plan to rescue 10,000 chickens from a high-security cage farm! But how do you rescue chickens when one of you is known as The Chicken Swallower? Join
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Quy cách: Bìa mềm Ngôn ngữ: tiếng Anh #### Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These